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农户绿色生产行为驱动因素的研究进展

Research Progress in Driving Factors of Farmers’ Green Production Behavior

  • 摘要: 全面查阅和梳理了2000年以来国内外的相关文献,在计划行为理论的基础上,运用文献总结归纳法,从农户绿色生产行为的理论视角、驱动因素2个方面进行了深入分析,综述了驱动农户绿色生产行为的核心因素及其相互作用的关系。农户的绿色生产行为主要受行为态度、主观规范和感知行为控制3个变量的影响,主要有预期收益、认知评价、个体禀赋、政府规制、社会舆论、风险因素和家庭禀赋等7个驱动因素。此外,整合了“驱动因素—农户绿色生产行为意愿—农户绿色生产行为”于一体的理论框架,希望以此更深入地了解农户绿色生产行为的内在逻辑和驱动机制,为政策制定和实践提供理论支持和指导,并为未来农业绿色发展的相关研究方向提供有益参考。

     

    Abstract: The relevant literature at home and abroad since 2000 is reviewed and sorted out. Based on the theory of planned behavior, this paper makes an in-depth analysis, review and outlook on the theoretical perspective and driving factors of farmers’ green production behavior by literature summary and induction method. The core factors driving the green production behavior of farmers and the interrelationship between each factor are summarized. Farmers’ green production behavior is mainly affected by three variables: behavioral attitude, subjective norms and perceived behavioral control. The main driving factors are expected income, cognitive evaluation, individual endowment, government regulation, public opinion, risk factors and family endowment.Finally, the driving factors, farmers’ willingness to green production behavior and farmers’ green production behavior are integrated into a theoretical framework, in order to understand more deeply the internal logic and driving mechanism of farmers’ green production behavior, provide theoretical support and guidance for policy formulation and practice, and provide useful reference for the future research direction of agricultural green development.